Design for Web3
Empowering blockchain projects with cutting-edge user-centric designs for a seamless UX
At Halaska Studio, we specialize in designing intuitive and innovative solutions for Web3 projects. From blockchain-powered platforms to NFT ecosystems, we bridge the gap between complex technology and human-friendly design.
We have a unique approach of taking the best practices of working in the top web2 companies (e.g. Google) and merging them with our extensive web3 knowledge.
Our vision
We envision a future where decentralized applications are as easy to use as popular web2 platforms, helping onboard the next billion users into the crypto space.
The Web3 UX Problem
Complexity
Web3 platforms often overwhelm users with technical jargon, wallet integrations, and transaction confirmations that can confuse even seasoned tech users. The result? High bounce rates and frustrated users.
Security Anxiety
Users are often nervous about the irreversible nature of blockchain transactions. One wrong click could lead to lost funds, leading to reluctance in interacting with Web3 dApps. Add this in with the prevalence of scams and you have a recipe for a very wary user.
Onboarding Struggles
The learning curve to set up a wallet, manage keys, and understand gas fees discourages potential users from engaging with blockchain-based platforms. We expect them to understand all of this for conducting actions that would be one step in web2.
Lack of Consistency
Web3 design is fragmented with each platform having its own interface and workflow, resulting in inconsistent and disjointed user experiences. We are breaking existing UX patterns to accomodate technological constraints.
The opportunity
Simplified User Journeys
At Halaska, we design user-friendly interfaces that break down complicated processes into clear, step-by-step guides. We focus on minimizing user friction during key actions like wallet setup, token transfers, and governance voting.
Security with Transparency
To reduce anxiety, we design interfaces that explain complex actions in plain language, guiding users through security measures, permissions, and potential risks, building trust in each interaction.
Seamless Onboarding
Our solutions include smart, non-intrusive onboarding flows to teach users what they need to know without overwhelming them. From passkeys to social sign-in, we ease the web3 learning curve.
Consistency in Design
By establishing better UX patterns across multiple dApps, we ensure users feel familiar and confident when moving between different Web3 platforms. Consistency leads to trust, reducing user hesitation and increasing your conversions.
How we can help
End-to-End UX/UI Design
We deliver full-service UX/UI solutions, from strategy, wire framing and prototyping to user testing and final implementation.
Web3 Design Consulting
Let us audit and optimize your current web3 product for a more user-centric experience.
Embedded designers
We've built up a team of web3 design experts, meaning that you don't have to. We can embed designers into your team to uplift your internal capability and ship better products.
Concept validation
Have an idea but not yet ready to pull the trigger? We can conduct short concept validation sprints to validate your concept and see if it has product market fit.
