
About
Halaska Studio started with a realization, Web3 and AI are shaping the future, but the quality of design in these spaces wasn’t keeping up.
The Halaska Studio Story
After spending over 20 years designing for some of the world’s most recognized Web2 brands; Google, Immutable, Infinex, Ogilvy, and more, I saw a gap. The best-practice UX principles that made Web2 products seamless, intuitive, and scalable weren’t making their way into Web3 and AI. There was no clear standard, no solid foundation, and the quality bar was dangerously low.
It was frustrating to watch. These technologies have massive potential, yet their adoption was being held back by poor user experience. Products were being built by incredibly smart teams, but without a structured approach to UX, they were difficult to use, unclear in their value, and failing to connect with the users they were meant to serve.
That’s why I started Halaska Studio, to bring the best of Web2 and Web3 together and to define a new best-practice UX for this next evolution of digital products.
Merging Web2 Expertise with Web3 Innovation
At Halaska Studio, we don’t just design interfaces, we design experiences that drive adoption, engagement, and long-term success.
We partner with startups and innovators who are building the next wave of Web3 and AI products, helping them raise the quality bar by applying fundamental, battle-tested UX principles in a way that makes sense for these new technologies.
From Web2, we bring: the deep understanding of user psychology, scalability, and refined UX patterns that have powered billion-user products.
From Web3, we embrace: the openness, decentralization, and experimental thinking that push the boundaries of digital experiences.
By merging these two worlds, we’re setting a new design standard, one that helps businesses move fast without sacrificing quality, and ensures users don’t have to struggle to engage with breakthrough technology.
A Studio Built for the Future
Halaska Studio officially opened its doors in December 2023, with a mission to redefine digital design for Web3 and AI.
We started in Sydney and are now launching a base in Dubai, expanding our reach to work more closely with forward-thinking companies worldwide. Our team is spread across multiple time zones, allowing us to seamlessly collaborate with teams, wherever they are.
Designing the Right Thing, the Right Way
We believe that great design isn’t just about making something look good—it’s about solving the right problems, in the right way.
The Right Thing → We push to create meaningful, user-centered solutions that solve real challenges and drive adoption.
The Right Way → We tailor our design process to each client’s unique needs, ensuring they get an approach that fits their business, rather than a one-size-fits-all method.
Every project is personally directed by me, Chris Halaska—because this isn’t just a business, it’s a mission. I’m driven to create the new best-practice UX for Web3 and AI, and to help the teams shaping these industries succeed.
Let’s Build the Future, Together
We’re here to set the standard for what great Web3 and AI products should look and feel like. If you’re building something ambitious and want a design partner who understands both the fundamentals and the future, let’s talk.