1) Pick your niche

Define the specific industry where you want to focus your efforts.

• Identify a gap that aligns with your interests.

• Research the needs of your target audience.

• Focus on developing deep expertise in that area.

A sharp focus on this niche will help you establish authority within the space.

2) Showcase your work

Create a strong portfolio that highlights the type of work you want to be hired for.

• Include projects that resonate with your ideal clients.

• Demonstrate the impact of your work, as clients need measurable results.

• Keep your portfolio regularly updated.

Clients will be drawn to projects that align with their vision.

3) Be top of mind

Stay active on social media and within your network so potential clients and referrers think of you first.

• Post regularly about the topics you want to be known for.

• Attend industry events to connect with relevant people.

• Engage with your audience through meaningful conversations.

Maintaining visibility ensures you're the first person clients think of when they need your services.

4) Set up a booking system

Implement a simple booking system to make it easy for clients to get in touch.

• Use reliable platforms like Calendly.

• Collect relevant information so you're well-prepared for each call.

• Use this information to filter out low-value clients early on.

The goal is to streamline the process from inquiry to signing a client.

5) Be where your clients are

Position yourself on the platforms, events, and spaces where your clients spend their time.

• Identify where your clients hang out online and offline.

• Establish a reputation for your services on these platforms.

• Tailor your content to appeal to your ideal clients, not just other designers.

Understanding where your target audience gathers is key to reaching them effectively.

6) Create a consistent brand

Develop a cohesive visual and verbal identity that your audience can recognize and trust.

• Be authentic in your messaging and interactions.

• Stay consistent with your brand's tone and visuals.

• Keep your content interesting and relevant.

A consistent brand reflects professionalism and reinforces your expertise.

7) Get paid

Make it easy for clients to pay you, removing any barriers to smooth transactions.

• Understand your client's preferred payment methods, whether it's crypto, fiat, or other.

• Use a payment system that integrates with your accounting tools.

• Clearly state your payment terms upfront.

Being confident and clear about your payment expectations eliminates unnecessary back-and-forth.

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Did I miss anything?

Let me know if you have anything I should add to this list!